James Hall & Co. has added four new flavours of SPAR sausage for its network of independent and company owned SPAR stores to enjoy.
All made from British pork and available in north of England SPAR stores, four new sausages have been released on a rotational basis to add excitement and variety to the existing SPAR brand range.
The new products will be available in 400 gram packs of 6 thick sausages with a RSP of £3: Pork and Chorizo, Pork and Black Pudding, Pork and Chilli, and Pork and Three Chilli, which includes capsicum, jalepeno and habanero chillies.
The 400g packs will also be available through a 2 for £5 promotion, aligning with SPAR’s commitment to delivering outstanding value for customers throughout 2021.
The new range complements five existing SPAR brand sausages including SPAR Cumberland, SPAR Lincolnshire, SPAR Butcher’s Choice and SPAR Irish Thin, and SPAR Irish Thick sausages.
Tom Holdsworth, Fresh Trading Manager at James Hall & Co. said, “SPAR sausages are a popular choice with customers, perfect for evening meals as well as weekend breakfasts.
“SPAR Pork and Three Chilli, and SPAR Pork and Chorizo sausages will meet customer demands for spicy, fusion flavours, alongside SPAR Cumberland and SPAR Lincolnshire sausages which serve more traditional palettes.”
Tom added, “By releasing the sausages on a 2 period cycle, we aim to bring variety and colour to the shelves, trial new mouth-watering flavours and gain a deeper understanding of which flavours are popular with SPAR customers.”